
Wholesum
Project Description
WholeSum provides AI Powered feedback, offering a 360-degree, continuous approach that ensures impactful & timely insights.
Context
The project was done during
Masters in Integrated Design, Business & Technology in
University of Southern California.
There were four members in team.
Each section of this project is contributed by all members.

Initial Research & Bibliography
Our team brainstormed a mind map which helped us structure information, show relationships between individual ideas and see the bigger picture.
We did intensive research and bibliography on diverse areas such as Target Audience, Competitors, Opportunities, Challenges, Artificial Intelligence, Resources, Feedback Psychology, Business, Legalities, Knowns, Unknowns and Future.
We conducted competitive analysis using different matrices that helped us find a blue ocean for our product.
Problem
There are many personal development apps and tools out there, but people don’t have the innovative platform to see the full picture and holistic view of their own personal development.
People struggle to know what to prioritize and track their progress/goals, and these tools overlook the depth of the complexities of personal development.
Solution
AI Powered innovative tool that allows users to see a holistic view of their personal development by building, tracking, competing & prioritizing their goals.
Prototyping
From above research & insights, our team made a prototype on Figma with multiple iterations. I was the lead for this part of the project.
Research/Feasibility
Reiteration
App Design
User Testing
Final Thoughts
This project taught me importance of research & insights. We pivoted from professional feedback platform to personal one.
Overall, it was a great learning experience implementing AI features to improve lives of the users.